Free Marketing ROI Calculator for Local Service Businesses
Free ROI Calculator

How Much Revenue Could Better Lead Generation Add to Your Business?

Calculate your marketing ROI and how much revenue you'll get from better marketing and more customers for your local service busines.

No credit card required
Takes 30 seconds
100% free
Enter Your Numbers
$
Your typical invoice or project value Please enter a value greater than 0
How many new leads you'd like each month Please enter a number between 1 and 1000
25%
Percentage of leads that become customers
Set to 0 to skip profit calculation
Your Revenue Estimate

Business Growth Scorecard

Revenue per lead$375.00
Annual growth potential$112,500
Estimated lead value$375.00
Suggested lead targets25
Suggested close rate target30%

Full Growth Breakdown

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Full Growth Breakdown
Most service businesses we work with generate 3–7× ROI from improved lead generation.

Ready to turn these projections into real revenue?

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12-Month Growth Projection
$
25%
12-Month Revenue Projection
Revenue per lead$375.00
Annual growth potential$112,500
Estimated lead value$375.00

Full Growth Breakdown

Unlock your full growth projection and local market opportunity analysis.

Get Your Full Growth Report
Full Growth Breakdown
Most service businesses we work with generate 3–7× ROI from improved lead generation.

Ready to turn these projections into real revenue?

Book a Strategy Call

Frequently Asked Questions

How does this ROI calculator work?
Enter your average job value, the number of new leads you'd like each month, and your estimated close rate. The calculator multiplies these to estimate new customers, monthly revenue, and annual revenue. Add your profit margin for an estimated profit number.
Who is this calculator designed for?
Local service business owners — plumbers, HVAC techs, roofers, flooring companies, electricians, general contractors, landscapers, and similar trades businesses looking to understand the revenue impact of investing in digital marketing and lead generation.
What kind of ROI can I expect from lead generation?
Results vary by industry and market. Most local service businesses we work with at Andrew Ryan Marketing generate between 3× and 7× return through SEO, local search optimization, and strategic lead generation.
What is a "close rate" and what should I enter?
Your close rate is the percentage of leads that become paying customers. For most local service businesses, a realistic close rate falls between 15% and 35%. If you're unsure, 25% is a solid starting point.
What happens when I submit my information?
You'll unlock a detailed growth breakdown showing revenue per lead, lead value estimates, and suggested targets. Our team may also follow up with a personalized market opportunity analysis — no cost or obligation.

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Free Tool ROI Calculator +$26,624/yr
Quick ROI Estimate
See how much revenue better lead generation could add to your business.
Average Job Value
$
New Leads / Month
Close Rate
25%